“ There are a few reasons McKean likes this plan. …you’d order online, set your replacement-head frequency, and forget about it.”

Wrong. It is a huge nuisance getting (and being charged for) toothbrushes/razors/tampons etc. you don’t need. This aspect of the business will disappear, or these ‘pushers’ will go out of business.

Based in Dallas, TX, USA. Entrepreneur. Software designer. Wine, food, and travel writer. Ph.D. in Economics. Soccer fanatic.

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